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Horsemart Cookies Policy

horsemart Cookies Policy

Our website uses cookies to help you get the most out of using our site.

How do cookies benefit you?

Cookies allow us to record information about your online preferences. This enables us to:

· Keep you logged in while you use our site. If you disable all cookies, you will have to enter your password more frequently during a session.

· Provide you with interesting information that is targeted to your interests.

· Spot any irregular activity in your account (i.e. if your account has been hacked into) and help keep your account secure.

· Offer you certain features of our site that are only available through the use of cookies, for example, shopping baskets.

· Analyse our site traffic and the way users use our site. This in turn enables us to consider and implement improvements to our site based on what you, the user, like and don’t like.

What is a cookie?

Cookies are small text files sent from our website to your browser, which are then stored on the hard drive of your computer. Cookies record information about your online preferences. Our site uses cookies (both persistent/permanent and session), web beacons and third-party cookies to help enhance your experience of using the site.

Cookies that we use on our site:

Session cookies: These cookies are automatically deleted once your session has ended. Your session on our website ends when you logout or close your browser.

Persistent cookies: Persistent or permanent cookies are not deleted when you end your session on our website. We use these cookies to remember the preferences you have chosen in previous sessions.

Web beacons: These work in much of the same way as cookies but instead of being a small text file, web beacons are a small electronic image put in the web page. We use web beacons to anonymously track traffic patterns of users from page to page within our website to help with site improvements.

Flash cookies: Most computers have Adobe Flash installed on them. Flash may store small files that are used in the same way as regular cookies on your computer. These are known as ‘Local Shared Objects’ or Flash cookies.

Third party cookies: We may work with other approved companies and business partners (‘third parties’) who place their own cookies or web beacons on our site. None of these third party cookies will contain any of your personally identifiable information.

They work in much the same way as our own cookies but are not actually placed by us. Any third parties that do place cookies on our website are required to collect information in a specified manner, i.e. not for their own purposes.

Any website can send its own cookies to your browser, if your browser’s preferences allow it. However, to protect your privacy, your browser will only permit a website to access the cookies that site has already sent to you, not the cookies sent to you by other sites.

By using our website you consent to us (i) allowing our partner (Acxiom Limited) to place a cookie on your browser for third party marketing and personalisation purposes and (ii) providing a hashed, non-human readable version of your email address for them to use for matching to other marketing data they hold on you. Please click here for more details on this and how to opt out. If you opt out you will still receive digital advertising, but it may be less relevant to your interests.

Can cookies damage my computer?

No, cookies cannot damage your computer. They are not computer programs and cannot be used to spread viruses to your machine. Although cookies are stored on your computer’s hard drive, they cannot read other information saved on that hard drive. They also cannot get a user’s email addresses or other personal information not disclosed on our site. Cookies only contain and transfer as much information as you have disclosed on our site.

How can you manage cookies?

As a user, you are able to manage cookies and choose whether your computer/browser accepts cookies or not. As each browser is different, the way in which you manage cookies differs from browser to browser. Take a look at the ‘Help’ menu of your browser and search for ‘cookies’. You should be able to find instructions for managing your cookies. To find out how to manage Flash cookies, visit the Flash Player help http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html website.

User Choices for opting out from Third Party Data collection

Online users can opt-out from Third Party preference data collection, for Online Behavioral Advertising, using any one of the following methods by:

1. Using the Online Choices opt-out tool provided at http://www.youronlinechoices.com/opt-out the user can select the company(s) to stop them from collecting Online Behavioral Advertising data.

2. Changing the computer’s browser settings to block delete and/or control the use of all third party cookies. Refer to the computer’s web browser’s Help documentation for more information about managing the use of cookies directly through the browser settings.

Online users have the choice of opting out via the “Your Online Choices website” or by managing browser cookies. The Opt-out tool downloads a browser cookie and will only work if the user’s browser is set to accept third-party cookies. The opt-out tool and cookie management via the browser is specific to each computer and each version and each type of browser. If an opt-out cookie is deleted from the browser’s cookie files or if a different computer, browser version and/or browser type is used, the user will need to repeat the opt-out process.

For more information about cookies, what they are, what they do, and how to manage them, visit www.aboutcookies.org.

Remember: Cookies help you get the best out of our website. Disabling all cookies will prevent our website functioning as well as it should for you.